The brief
Manutil has sold, rented and serviced materials-handling equipment since 1989: forklifts, pallet trucks, stackers, aerial platforms. Its customers are professionals in industry, construction, agriculture and services, and they want to compare technical specs before they buy or request a quote.
What we did
- A WooCommerce store organised by product family, with the specs that matter (load capacity, lift height) visible right in the listings.
- A “Our products” menu always within reach, plus product search at the top of every page.
- Commercial highlights: deal of the month, CARSAT-subsidised equipment, current promotions.
- Reassurance where it counts: free delivery across mainland France, manufacturer warranty, secure payment.
- A quote request for repairs, sales and parts, for customers who already know their model.
The outcome
A clear, professional catalogue that lets Manutil sell online while still generating quote requests for its bespoke offers.
